When there are only 24 hours in a day, you want to do everything, to cover all and complete all your tasks that day. Still, juggling with your work is not the best strategy to use if you want to succeed in what you do.
Time management is a technique many coaches talk about and train on, but that is not useful to you anymore. Managing time actually means you could have more than 24 hours in a day, which is impossible. What you actually need is priority management, something to help you organize yourself and get through each day without being overwhelmed.
Unless you learn how to set priorities, how to filter what must be done from what doesn’t need to be done, unless you learn how to distinguish what needs to remain versus what you need to let go of, time management is useless, because there are only 24 hours in a day.
The same works for your coaching business. When you try to use all the strategies you know, all at the same time, you only make it worse and, believe me, you won’t get any clients. Try to identify what your goal is for the near future and what your overall goal is. Then act from that point and see which strategy and marketing tool works for you each step of the way.
You must learn how to plan them in a way that is led by priorities and in an orderly manner so you don’t panic and tend to give up. Take each activity at a time and see whether you need to do it now or if it could be done, say, next week. If you waste time on an activity or a task this week which is not going to be useful to you until next week, then it’s obvious how much time you have lost and ended up not completing the work you actually needed to.
People usually think they don’t have the time to do it all, when in fact the problem arises from them setting the wrong priorities. Because of this, you get a snowball effect:
- 1. Wrong priorities
- 2. Not enough time to finish them in a day
- 3. Feelings of not achieving enough or what was supposed to have been done
- 4. Panic attack and procrastination
- 5. Giving up
Of course, a business is a huge challenge. If you don’t have a plan and know exactly what step to take and when to take it, you could easily find yourself completely exhausted with no more time or energy.
Jumping from one strategy to the next doesn’t help. If you do this as a desperate move, it will lead to desperate results.
However, using the wrong strategy at the wrong time can be devastating for your business. For example, if you want to choose social media platforms to promote your business when your clients don’t, you won’t get any clients. Social media can be a useful tool to get clients, but it doesn’t mean it is right for every market and every client, all the time.
The same works for every event or task you want to accomplish in one day. Whether it is an article you need to write, a networking event, social media posting, blog posting or conference, you need to know which one can help you that very day. Analyze which one can get you clients today, and which one can do that tomorrow or next week.
This way you will have a clearer picture of what you must do to improve your coaching business and it will keep you organized and confident you’re taking the right steps in the right direction.
Set your priorities according to your goals and you will discover that running a coaching business is easy and doesn’t need to take up all your time. In fact, you’ll see what it is like to have time for your business and for your personal life at the same time, once you organize your priorities.
Learn more about priority management and how to improve your coaching business by visiting my www.coachingandsuccess.com website.